Talks & sells
- Talks naturally with every visitor, 24/7, in English, Spanish and French — like a real sales assistant, not a chatbot.
- Goes beyond answering questions: asks follow-up questions, understands uncertain customers and helps them narrow down what they actually need before recommending a product or next step.
- Learns your business and adapts to the way you sell, whether you offer products, services, bookings or something more specialized.
- Shows product photos and videos inside the conversation when visual information can help the customer choose. Coming soon
Products & stock
- Knows your products and stock, answers questions, checks availability and recommends the right options for each customer.
- Uses the same product and inventory knowledge as Alba Inventory and your connected commerce system, so customers receive current availability across connected Alba channels.
- Connects with Shopify, helps customers choose products and build their cart, and can continue a sale that began in another Alba channel before sending the customer to the website checkout.
Connected channels
- Keeps the customer’s context across HipErlink. A conversation can move between Alba Web, the HipErlink App and Inventory — and, as integrations become available, Instagram, WhatsApp and Messenger — without treating the customer like a stranger each time.
- Continues conversations started on Instagram without making the customer start over — keeping the relevant context, products and buying intent as the customer moves to your website. Coming soon
- Gets smarter as your business gives her more information, so every channel can work from the same knowledge, products and inventory.
Your weekly report
- Tells you what happened while you were away: how many people visited, what they asked, where conversations stopped, what Alba could not answer and what information your business is missing.
- Tracks the results of Alba-assisted conversations, including leads and purchases when connected to your commerce system.
Talks & sells
- Talks naturally with customers in Instagram DMs — like a real sales assistant, not a chatbot.
- Understands what the customer is trying to find, asks useful follow-up questions and helps unsure shoppers narrow down the right product.
- Shows product photos and videos directly in the conversation when they help the customer decide.
Products & stock
- Knows your products, prices and stock through the same HipErlink business brain, connected with Alba Inventory, the HipErlink App and your connected store.
- Can help build the customer’s cart and move the conversation from Instagram to Alba Web to continue the sale and finish the purchase on your website.
Connected channels
- Keeps the customer’s identity, context and buying intent when the conversation moves between Alba channels — the customer does not have to start over.
- Shares what it learns with the rest of Alba, so Web, Inventory and the HipErlink App can work from the same business information.
Human handoff & follow-up
- Alerts the seller when a customer needs human attention or when Alba should hand the conversation over.
- Can step back when a human seller joins and resume when the seller is no longer handling the conversation, according to the merchant’s configured handoff rules.
- Can follow up after a conversation to try to recover the sale while Instagram’s permitted messaging window is still open.
What Alba will do here
Talks & sells
- Talk naturally with customers on WhatsApp — like a real sales assistant, not a chatbot.
- Answer product and service questions, understand what customers need and ask follow-up questions when they are unsure.
- Help customers choose products and move the conversation toward a purchase, booking, pickup or lead.
Products & stock
- Use your connected products, prices and stock to give customers useful, up-to-date answers.
- Show relevant product photos and videos when they help the customer decide.
Human handoff
- Bring in a human seller when needed and preserve the conversation so nobody has to start over.
Connected channels
- Continue the same customer journey through Alba Web and other connected Alba channels while keeping the relevant context.
- Share the same business knowledge as Alba Web, Inventory, Shopify and the HipErlink App.
What Alba will do here
Talks & sells
- Turn Messenger conversations into natural sales conversations — not automated replies.
- Answer customer questions at any hour using the same products, services and business knowledge Alba already knows.
- Ask follow-up questions, understand uncertain customers and help them find the right product or next step.
Products & stock
- Show relevant photos, videos and product information during the conversation.
- Check connected product and stock information before recommending what is available.
Human handoff
- Alert or hand the conversation to a human seller when the customer needs personal attention.
Connected channels
- Keep the customer’s context when the conversation continues through Alba Web or another connected Alba channel.
- Keep Messenger connected with Alba Web, Inventory, Shopify and the HipErlink App — all working from the same business brain.
What Alba does here
Discover & sell
- Puts your local business in front of people in your community through a hyperlocal video marketplace.
- Publish products with photos and short videos and let customers discover and buy from your business directly in the app.
- Customers can build their cart and complete purchases in the app through Stripe.
HipErfilms
- HipErfilms: short video interviews and stories featuring local sellers and the people behind their businesses.
Alba inside the app
- Alba works inside the app as your AI Sales Agent, answering naturally, understanding what customers need and helping them choose.
- Includes Alba Inventory and connects your products, stock and sales channels from one place.
Connected channels
- Connect Alba Web, Shopify, Inventory and your other Alba channels while keeping the same business knowledge and customer context.
Sell
- Gives Alba Web access to current Shopify product information so she can answer questions, check availability and help customers choose what to buy.
- Helps customers build their cart while Shopify handles checkout and payment.
- Lets Alba show product photos and videos when they help the customer make a decision. Coming soon
Sync
- Keeps Shopify connected to Alba’s shared product, price and stock information.
- Lets Alba Inventory update product and inventory information that can then be reflected in Shopify and the connected customer-facing channels.
- Shares product and stock updates across connected Alba experiences instead of forcing the merchant to update every channel separately.
Connect
- Works with the HipErlink App so the merchant can manage the business from the same Alba ecosystem.
- Keeps the relevant customer context, products and buying intent when the conversation moves between Alba channels.
- Lets a customer start a conversation in Instagram and continue the sale on your website without starting over. Coming soon
Transact
- Alba helps sell. Shopify handles checkout and payment.
- Alba Auditor — compares expected and actual stock and flags discrepancies. Coming soon
Update
- Manage your inventory by voice, camera or barcode — talk to Alba, show her an invoice or scan a product.
- Updates stock, prices and product information without making you enter everything manually.
Verify
- Reviews what she understood with you before applying important inventory changes.
- Helps you count stock and keeps a history of inventory updates, invoices and counts.
Connect
- Connects with Shopify so inventory and product changes can be reflected in your online store.
- Shares updated product and stock information with Alba Web, the HipErlink App and connected Alba sales channels.
- Keeps your sales agents informed, so Alba does not recommend something based on outdated stock.
- When Instagram is connected, Alba there can use the same current stock and product information when talking with customers. Coming soon
Ask
- Lets you ask questions naturally: “How many do I have left?”, “What changed today?” or “Which products are running low?”
- Alba Auditor — helps identify inventory discrepancies after your counts. Coming soon
